Property Advice

Friday, 29 April 2016

Rents in Hampstead Are On The Rise

With Easter just gone and considering we are a just over a third of the way through 2016, I was talking to a local landlord the other day about what is happening to the level of rents that are being achieved in the Hampstead property market.

In terms of rents being achieved in Hampstead, it appears that for new rentals (i.e when the tenant moves out and new tenant moves in) have risen in the order of 4.7% in the last 12 months for high specification properties, yet remained static for older Victorian terraced houses and converted flats. However, landlords with existing tenants, irrespective of age are not increasing their rents, as most landlords prefer to keep their existing tenant paying the same rent and have the peace of mind that their tenant remains (thus reducing the risk of a void period).

It must be remembered rents rose by a meagre 0.2% over 2008/9, due to an oversupply in the rental market in 2009.) A lot of the people who couldn’t sell their property in Hampstead in 2008/9 when the Credit Crunch hit decided to let their home out instead of selling at a loss. In fact, the number of houses on the market for sale in Hampstead dropped by 55.5% between September 2009 and February 2010, a large proportion of which came on to the rental market instead. However, looking at the longer term though, tenants have had it good  because since the turn of the Millennium, average wages have grown by 46%, but wages  outside London have only grown by 36% over this period.

I told the landlord that there is a shortage of new rental properties in Hampstead coming on the market. In fact, according to the Office of National Statistics, there are only 30 new rental properties coming to the market each month in Hampstead but the population of Hampstead is rising by 126 people a month – something will have to give soon! This is compounded by the fact that a number of landlords are looking to sell their rental properties in the coming months, as the market in Hampstead has improved. This is further compounded as tenants in existing rental properties appear to be in occupation for longer periods of time and that there are a good few buy to let investors that have fled the market as a knock on effect of the recent spike in Stamp Duty on second homes.

Looking at the rents charged in Hampstead, historic evidence in the UK suggests private market rents have moved in line with general inflation. Government figures only go back as far as the year 2000, but looking at other countries with similar housing markets (America, Australia, Ireland and Holland) the fact is rents paid by tenants tend to rise in line or just ahead of inflation.

As short term wage growth in Hampstead has eased off recently, rising by only 1.3% in the last 12 months, taking average salaries in Hampstead to £36,904 per annum. The tax breaks announced by The Chancellor in the Budget, I believe, even though rents have kept pace with inflation in the past, renting as an option has become more affordable, and is increasingly seen as a lifestyle choice. With returning economic growth and expected increases wages, above inflation rental growth is most likely.

If you want a chat about the local Hampstead property market, pop in for a coffee at our office on Heath Street or email me on chris@ashmoreresidential.com


If you are looking for an agent with experience that can help you find the right tenant for your property, then contact us to find out how we can get the best out of your investment property. Email me on chris@ashmoreresidential.com or give me a call on 020 7435 0420. Pop in for a chat – we are based on Ashmore Residential, Suite 7, 25-27 Heath Street, London, NW3 6TR. The kettle is always on.

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